The advantages of PrestaShop for an e-commerce
Why build an e-commerce using PrestaShop? To open a
successful online store, you need to take care of everything in detail, first
of all relying on a secure and performing web hosting plan. You will need a CMS
with the most suitable features to manage your e-commerce independently,
choosing a platform that is simple to
use but rich in features like PrestaShop .
PrestaShop: what is it all about?
PrestaShop is an open-source CMS developed specifically for creating an e-commerce. Users and developers are guaranteed to have a secure, expandable, flexible and durable solution adaptable to all virtual stores. It has a simple and intuitive structure and, at the same time, great customization possibilities by separating content, graphics and programming.
The CMS is optimized not only for the creation of the site but also for the promotion thanks to the integrated marketing tools, useful for advertising the products: we find, for example, options to manage and customize discounts and coupons, shipping and email marketing. In addition, the platform has numerous features to optimize e-commerce from an SEO perspective (by modifying titles, URLs, product sheets and images) in order to get more traffic to the site and a better positioning on search engines.
Why choose PrestaShop to create an e-commerce?
The advantages are different, let's see them below.
Easy to use
PrestaShop is the perfect platform to develop your e-commerce, especially if you don't have specific programming skills. You will be able to create your online store in complete autonomy and manage everything from the back office thanks to a simple interface: product catalog, orders, payments, shipments and data.
High customization
PrestaShop allows you to customize your e-commerce down to the smallest detail, working both on the UI and UX sides. Based on the Symfony framework, PrestaShop has over 600 built-in features, while in the Addons marketplace there are more than 5000 modules, themes and services that will allow you to customize and implement your e-commerce site according to your needs.
Among the main advantages of PrestaShop we find the management in two different modules for customization: in particular, one for quick changes and one for structural changes, in order to intervene directly on the software code by accessing CSS, HTML and JavaScript files. In addition to the modules, you can work on products, offers and discounts, payment and shipping methods and choose from the numerous graphic templates proposed by PrestaShop to give more authenticity to your e-commerce.
Speed and safety
Structured in a simple and flexible way, PrestaShop manages to be a light and fast platform. When we think of an e-commerce, the first features that come to mind are loading speed and excellent user experience. Here PrestaShop, with its structure, manages to guarantee both, managing traffic and visitors in a safe way.
Active community
Among the factors behind the success of PrestaShop we find the constant support of an active community, always available to give advice and help resolve any doubts. This also represents a saving in terms of costs: asking for help from the community is obviously free and allows you to save the cost of customer support.
Integrated marketing tools
As we have anticipated, on PrestaShop there are several marketing tools already integrated useful for promoting e-commerce and products through discounts and offers.
- The management of discounts
- The customization of offers
- Coupons
- The management of free shipping
- Email marketing
- Affiliate programs
What do you get with PrestaShop Hosting ?
In Shellrent we have studied an ad hoc plan, with the ideal features to make your e-commerce fast and reliable. What Does PrestaShop Hosting Offer?
- Domain included for the first year
- Auto installation of the PrestaShop CMS
- Daily, weekly and monthly backup
- SSD disks for more speed
- Positive SSL certificate included for free
- Unlimited MySQL databases
- Unlimited 5 GB mailboxes
- Automatic malware check
- Real Time Antivirus Scan
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